Marketing Data Base Professional San Francisco, CA

Marketing Data Base Professional

 

 

Job ID: Job-2463

location:       San Francisco, CA

Jobtype:        Permanent

Rate:   $110K - $130K

 

Qualifications

6+ years marketing analytics, data mining, modeling, and consultative business analysis experience

 

In addition to the basic qualifications, this role requires:

3+ years hands-on SQL experience

3+ years SEM, 3rd Party marketing campaign analytics

- Proven experience extracting and manipulating data from large scale databases including the ability to work with data at varying levels of granularity and issues inherent in building datasets across different platforms and systems of record.

- Ability to gather information and create both business and technical requirement documentation, as well as drive the requirements process with both technical and business partners. Proven experience translating business requirements into campaign parameters, test design, and measurement metrics.

- Experience in third party and paid search advertising and analytics, vendor relationships, search engine optimization, and web-based tagging and tracking.

- Provide unique Insight: help partners gain insights into their business and customer behavior through analysis of campaign data, transactional data, customer profile data, etc.

- Excellent verbal and written communication skills, including the ability to synthesize data and present analytics results to audiences of all levels, including senior executive level, using PowerPoint, Tableau, Excel or Word.

- Proven partner relationship management, influencing, collaboration, and negotiating skills with senior business managers to create and manage strong relationships, gain commitment and accomplish shared goals.

- The proven ability to drive decision making through a consensus building approach in a matrixed environment.

 

Preferred Skills

- Preferred experience in the financial services sector with an understanding of credit, deposit, wealth management, and insurance products as well as online products, social media and mobile.

- Demonstrated experience with digital analytics in a multi-channel, multi-product business.

- Campaign Optimization: work with partners to optimize email and online marketing campaign performance for all parts of a Marketing sales funnel.

- Knowledge of emerging data platforms and analytic tools: Hadoop, Aster, and R

- Determine best timing and cadence and other characteristics of campaigns and programs

- Strong project management skills to help coordinate completion of project phases and processes

- BA or BS in a technical field. Advanced degree in a quantitative discipline (econometrics, operations research, statistics, finance, mathematics, etc.)

 

Email resume in Word to JeffAltman@TheBigGameHunter.us. Please include the job code for the position with your resume. NOTE: WE WILL ONLY RESPOND IF YOUR RESUME APPEARS TO FIT A ROLE

 

NO RELOCATION. NO OVERSEAS RESUMES. NO 3RD PARTIES. Applicants for employment in the US must possess work authorization which does not require sponsorship from the employer for a visa.

 

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