Consumer Marketing Analytics Consultant San Francisco

Consumer Marketing Analytics Consultant

 

 

Job ID: Job-2532

location:       San Francisco, CA

Jobtype:        Permanent

Rate:   $150K

 

Description:   

This role is part of a new group, charged with developing analytics at a customer level - understanding, measuring and identifying actions from looking at a whole-customer view of the credit customer.

 

Responsibilities

- Support development and implementation of segmentation for customers.

- Develop customer-based metrics and related implications for share of wallet, financial health, and similar measures.

- Work with marketing managers and product managers to identify business opportunities for increasing share of credit wallet and improving customer satisfaction

- Translate complex analysis outcomes into actionable insights.

- Develop options and recommendations with expected outcomes and implications.

- Identify internal and external intelligence, benchmark data and other information to inform CCS customer insight

- Build internal partnerships that facilitate sharing of analytics results across business lines.

- Lead implementation project teams as needed

- Use strong communication and data analytics to influence counterparts in marketing and product groups.

 

Basic Qualifications

8+ years marketing analytics and predictive modeling experience.

- Experience and understanding of consumer credit business model.

- Experience working on customer-level insight - crossing product lines and channels.

- Proven ability to execute against strategic analytics, identifying strategic opportunities and using fact-based rigorous analytic approach to proving/disproving hypotheses.

- Exposure to retail banking.

- Ability to clearly articulate objectives for analysis, lead execution of analytics, and translate the insights in to relevant business discussions and action steps with diverse groups of leaders and organizations.

- Demonstrated ability to manage effectively in a matrixed, highly cross-functional, collaborative and disbursed organization.

- Strong sense of urgency and results orientation, with outstanding ability to manage and deliver analytics on a schedule.

- Strong data manipulation capabilities using tools such as SAS, SQL, Oracle.

 

Preferred Skills

- Master's degree in related discipline.

- Exposure to sophisticated, multidimensional segmentation

- Experience developing customer-based key performance metrics.

 

Other locations being considered--Des Moines, IA Charlotte, NC Concord, CA. Preferred location - CA Bay Area

 

Email resume in Word to JeffAltman@TheBigGameHunter.us. Please include the job code for the position with your resume. NOTE: WE WILL ONLY RESPOND IF YOUR RESUME APPEARS TO FIT A ROLE

 

NO PAID RELOCATION. NO OVERSEAS RESUMES. NO 3RD PARTIES. Applicants for employment in the US must possess work authorization which does not require sponsorship from the employer for a visa.

 

To receive a complimentary subscription to my job search ezine, No B.S. Job Search Advice, go to www.TheBigGameHunter.us to subscribe. Receive tweets from Twitter with job search tips and job listings.