Wednesday, October 23, 2013

Director, Cloud Entertainment Marketing Atlanta GA



Director, Cloud Entertainment Marketing

 
Job ID: Job-2086       
Job Title:      Director, Cloud Entertainment Marketing
location:       Atlanta, GA    
Jobtype:        Permanent      
Rate:   $150K - $185K +bonus   
               
Description:    Requirements 
BS/BA degree in related discipline preferred. 
10+ years of broad based consumer marketing experience, preferably in technology or entertainment startup environment, or large consumer packaged goods company 
Proven track record of driving top line growth through world class marketing. 
Experience across brand strategy, brand building, marketing communications/advertising and operational marketing required. 
3+ years of digital marketing experience required, preferably for new consumer product or consumer technology service; deep understanding of Digital Marketing tactics, vendors and best practices required. 
Proven track record of driving business results through consumer insights. 
Deep network of marketing services vendors. 
Excellent strategic thinking, analytical, communication, planning and people management skills. 

Responsibilities 
Lead development of overarching home cloud entertainment brand, positioning and messaging strategy. 
Lead marketing plan development and execution for home cloud entertainment commercialization efforts. 
Drive overall revenues through digital marketing efforts, and serve as in house SME on digital marketing best practices. 
Serve as advisor to individual service product leads 
Review marketing messaging, tactics and spending to ensure consistency with strategy Lead marketing research efforts and derive revenue generating insights. 
Identify and manage relationships across 3rd party marketing service vendors, including ad agencies, digital marketing firms, creative partners, web developers, sweepstakes and promotional vendors. 
Manage in house marketing staff to ensure timely delivery to internal stakeholders. 

Email resume in Word to TheBigGameHunter@cisny.com. Please include the job code for the position with your resume. I will only respond to resumes that demonstrate a fit for the role. 

PAID RELOCATION. ONLY THOSE AUTHORIZED TO WORK IN THE US. VISA TRANSFERS ARE NOT AVAILABLE AT THIS TIME. NO 3RD PARTIES. NO OVERSEAS RESUMES, PLEASE. 

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