Data Base Marketing Analyst - (US-NY-New York)

From Jeff Altman: The Big Game Hunter

Data Base Marketing Analyst - (US-NY-New York)

Compensation: $70K - $80K / Year
Min Education: Bachelors
Job Type: Full Time
Jobcode: SRAJA3

The right candidate will be an experienced user of database and web technology with an eye towards supporting the Marketing Department with the development and maintenance of standard and ad-hoc marketing reports related to Bookclub marketing activities. The position will report into the Director of Database Marketing with the aim of anticipating (and quickly responding to) the data and reporting needs of a fast paced direct marketing division.

Job Description
The specific roles and responsibilities will include:
Providing Marketing Systems Support to the Database Marketing Group
· Assist in assuring that SWeb, E-mail, E-commerce and Direct Marketing Systems are set-up to effectively track marketing campaigns for back-end analysis and reporting.
· Participate actively in the implementation of the data integrity processes, procedures and reports for all Marketing Systems.
· Monitor usage of the Marketing Systems and recommend the collection/creation of additional database fields and data structures.

Developing and Maintaining Standard and Ad-Hoc Reports
· Responsible for the collection of Report Specifications for both Standard and Ad-Hoc Marketing Reports.
· Manage the development of Report Prototypes as well as final “Production” Reports.
· Create and maintain documentation for both Standard and Ad-Hoc Marketing Reports.
· Support the process data extract creation in support of Standard and Ad-Hoc Marketing Reporting.

Undertaking & Presenting Marketing Analysis Results
· Responsible for the analysis of Marketing Tests as well as the presentation of those test results in memos as well as presentations
· Monitor and present current business performance and customer trends in written and oral form.
· Make recommendations for test design as well as changes to Marketing Strategy supported by learnings from Marketing Analysis activities.

Managing Marketing List Generation Process
· Prepare counts and list pull specifications in support of a variety of on-going and ad-hoc marketing initiatives.
· Work with internal and external suppliers and provide quality control and sign-off on each aspect of the marketing list generation and tracking process.
· Responsible for tracking of invoices and managing project schedules.

Requirements & Desirable Experience
· BA/BS in Computer Science or other relevant degree(s); MA/MS/MBA Desirable.
· 4-6 years database and/or direct marketing experience
· Excellent project management and coaching skills
· Strong verbal and written communication skills
· Superior organizational skills
· High level of quantitative and analytic skills
· Knowledge of relational database technology and concepts
· Fluency in SQL
· Proficient knowledge of Microsoft Access, Business Objects or related software reporting package; knowledge of SAS is highly desirable.

Email resume in Word to thebiggamehunter@cisny.com. Please include the job code for the position with your resume.

NO RELOCATION. NO VISA TRANSFERS. NO OVERSEAS RESUMES. NO 3RD PARTIES.

To receive my free job search ezine, Head Hunt Your Next Job, search available positions, sign up to receive a daily digest of positions anywhere in the USA, use my job lead search engine, Job Search Universe or find out about my VIP service, go to www.jeffaltman.com. You can subscribe to my free ezine, Natural Selection, designed to help HR professionals, managers and business owners make even smarter business decisions at www.thebiggamehunter.net.

BTW, I will try to get in contact with you by email or phone within a day or two; if I don’t, drop a quick email to me.

In addition, I will also be emailing you about other job opportunities as I learn about them. Please let me know if you do not wish to receive information about other job opportunities.

Jeff Altman, The Big Game Hunter
Concepts In Staffing
9 East 37 Street
New York, NY 10016